Acclaimed reggae singer, I-Octane, has signed a one-year contract which will see him acting as the brand ambassador for Busta, the the leading fruit flavoured carbonated soft drink in the Caribbean.
The brand is the only home grown product in its category that’s distributed in more than 23 countries. The deal will see the new brand ambassador from Jamaica vocally endorsing Busta in six other Caribbean islands, including Trinidad where both his image and voice will be used.
At the signing last Friday, I-Octane’s manager, Ray Alexander did the honours for the artiste who was in the Turks and Caicos Islands, where he was scheduled to perform at Club Pillows in Providenciales.
I-Octane has also been a brand ambassador for telecommunications giant Digicel for a number of years.
Meanwhile the artiste earlier this week released the official video for his much talked about single 'Gal Ah Gimme Bun' which was directed by Scorpio 21 with post production courtesy of I.D Studios.